I keep developing Rosta as side project. I keep spending every Monday to tackle current sprint tasks. I release a new app version at least every two weeks and then plan the next sprint tasks.

For the current version 1.12(38) I redesigned/reimplemented the "Support Rosta" popup – main "In App Purchase Call to Action". It features:

Improved copy:

• Title: Is Rosta is useful for you?
• Would you buy the premium app icon to help me to keep developing it?
• No Thanks / Buy for $2.99 Removed maybe later action. Just yes / no Use colors for CTA buttons. The next couple of weeks I'll be measuring if it improves the conversion rates or not.

Ads revenue reached the $500 threshold I set on AdMob so I'll get my first payment.

For the near feature: I have some more ideas to keep with the incremental improvements.

This post was originally posted on Indie Hackers where I'm writing about the Milestones I accomplish with my microstartups.